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Marni

97 products

Italian, innovative brand Marni is one of the most controversial in the world of high fashion. It became famous for its luxury collections ``ready to wear`` as well as jewellery and accessories under the banner of Made in Italy. Marni was founded in 1994 by Consuelo Castiglioni and is characterised by an experimental approach to materials, colours and an exceptional ability to mix prints and embroideries in a unique, but also elegant design. As of 2013, Marni is a part of the holding company OTB (Only The Brave), a multinational group bringing together and promoting the development of alternative brands from the luxury sector, such as: Diesel, Maison, Margiela. Marni’s aesthetic is not similar to its maximalist peers (Prada, Versace or Gucci) nor related to classic Italian tailoring. In addition, this brand wasn’t even founded by an Italian, because Consuelo Castiglioni comes from Chile, and was raised in Switzerland. Marni is simply a peculiarity of Italian fashion, existing mostly independently from what everyone does in Milan. It is one of the first luxury brands which, as early as the year 2000, boldly entered the e-commerce sphere. Marni consequently looks for new possibilities, not through fashion and trends, but through patiently developed aesthetics, which often verges on being trendy. Marni’s silhouettes are mostly unisex with longer, sometmes wider cuts than standard cuts of competetive brands. let the punch line be the Marni’s credo: “Clothes not necessarily have to emphasise the body, rather the person who is wearing them”

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