Veja V90

Introduction to Veja V-90

The Veja V-90 is a new addition to the Veja sneakers lineup, introduced in 2024 as part of the brand’s ongoing commitment to producing sustainable and ethical footwear. Inspired by 1990s athletic shoes, the V-90 combines retro aesthetics with modern design elements, making it a versatile unisex sneaker that appeals to both vintage lovers and contemporary fashion enthusiasts. Like all Veja shoes, the V-90 aligns with the brand's dedication to eco-friendly practices and responsible material sourcing.

The Veja V-90 has also been part of several exciting collaborations. One notable collaboration is with Good News, which focused on combining Veja's sustainability ethos with Good News' innovative eco-friendly materials. The Reformation collaboration launched a special edition V-90 that featured pastel colorways and organic materials, making it a favorite among eco-conscious consumers. Kith also teamed up with Veja to produce a limited-edition version of the V-90, known for its sleek design and neutral color palette, appealing to fans of minimalist streetwear.

Design and Features of Veja V-90

The Veja V-90 blends a nostalgic 90s sneaker silhouette with a contemporary twist, offering a balance between athletic functionality and stylish streetwear. Its clean lines, retro-inspired panels, and subtle branding make it a versatile choice for various fashion-forward looks.

The Veja V-90 stands out for its ethical construction, utilizing a variety of sustainable materials to ensure both performance and minimal environmental impact. The outsole is crafted from wild Amazonian rubber, supporting sustainable rubber tapping practices while providing excellent durability and traction.

The upper of the V-90 is made from O.T. leather, which is tanned without harmful chemicals like chromium, making it an eco-friendly alternative to traditional leather. Suede detailing on the upper adds a premium touch to the shoe, enhancing its durability and aesthetic appeal. The midsole incorporates recycled E.V.A. foam, offering lightweight cushioning for superior comfort during long wear. The lining of the Veja V-90 features organic cotton, ensuring breathability while adhering to Veja’s commitment to sustainable materials.

The Veja V-90 comes in a range of color options, from neutral tones to brighter, more vibrant hues, allowing wearers to choose a pair that complements their personal style. Each colorway maintains the retro charm and modern minimalism that Veja sneakers are known for.

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