Human Made
Number of products: 129
Numerous Japanese fashion brands have made a mark in the fashion industry during the last few decades. Among all the big names, Human Made is a label that deserves even more recognition, especially because how it offers its loyal fan base a blend of classing Japanese and America styles.
A look at the history of the Human Made brand
If you want to find out where it all started for Human Made store, you need to know about its founder. Tomoaki Nagao, also known as NIGO. Tomoaki used to work in a Tokyo based record shop during his teenage years, where he grew fond with hip hop music. While his love for music knew no bounds, he was especially fond of the fashion choices of the artists he followed.
His passion for music and fashion helped him land a job at Popeye Magazine. As time passed, NIGO explored the music scene further, going to different nightclubs where he made lasting connections with established and up and coming artists. One of his connections happened to be the founder of renowned fashion label, Undercover, Jun Takahashi. Hiroshi Fujiwara was another person NIGO befriended in his trips to the nightclub and the two later on collaborated to create a fashion boutique known as “Nowhere.”
This brand mixed American sportswear and street culture with Japanese aesthetics, a look that plenty of fashion lovers became quickly fond of. As years passed, NIGO wanted people to see a part of his creativity that they never saw before, which is what led to the creation of Human Made.
Bridging the gap between street cultures and vintage styles
Human Made is a brand that stood out from many because of how it combines street and vintage cultures to create something truly unique. It is clear to see that the company takes influences from casual, everyday work wear and makes no compromises when it comes to high quality craftsmanship. The company’s founder used his personal pop culture collections as design inspirations for sweatshirts, cargo pants, jackets, etc.
What’s more, an Osaka based company called “Warehouse” was instrumental in helping NIGO start this fashion label. Warehouse has a solid reputation of creating vintage, high end clothes using only the best fabrics out there.
You will find Human Made’s iconic heart logo in all of its apparel like denim jackets, hoodies, t-shirts and whatnot. The company’s unique aesthetics driven by heritage are hard to miss and they provide an accurate representation of America from the mid-century.
Taking the fashion scene by storm
Soft colors, unique graphics, delicate fabrics, pastel shades and soft colors are a common theme in Human Made’s collections and it’s what helps with the vintage look the company has become famous for over the years. The brand goes to great lengths when it comes to quality as one of its primary goals has always been to provide people with something of substance that honors the old school pop culture era.
The company’s products are available at select retail outlets and Human Made online stores, making sure that its fans have no trouble finding what they’re looking for.